We have all heard of ‘first impression’ – the event when one person first encounters another person and forms a mental image of that person.
We believe each web user creates the same ‘mental image’ when they visit a website for the first time.
It only takes few seconds to make this judgement, mainly based on the design of your website, and decide to stay and read further or leave the site and engage with another.
When a browser gets to your site, they will make a decision within seconds. Your navigation needs to be easy and intuitive. Images should be clear, meaningful, and load quickly.
The copy needs to be sharp and concise. If all this is in place, then you’re in with a chance of conversion. The browser must like and understand what you’re offering, as this will encourage them to remain on the site, moving between relevant pages. Make sure there is a call to action on every page.
Finding the right web designer, and better yet, one locally to you in Raynes Park or SW20, is key to converting your browsers to buyers.
The importance of search
How do you find services or products? You type what you need into a search engine, most likely Google. And where do you click? On the results on the first page. To get onto the all-important search results pages, you need to think about what your customers are looking for. But don’t worry, as we can help. Any website built today needs to be relevant to search engines, as that is one of the main ways your customers are going to find you.
We have designed and built over 300 websites for businesses throughout London. With that experience comes confidence. We know web design for small businesses in Raynes Park and the surrounding areas. We know that each site requires consultation, exploration of the market niche you occupy, and an understanding of who your desired customers are. We pride ourselves on the step by step process we use, which gives us room to get to know you and your business, and provide you with a unique, tailor-made website.
Contact us for more information regarding our services. We’d love to hear from you. We collaborate closely with our clients to ensure they are involved at every stage, providing the service they truly deserve.
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