MRI CRM Integration

MRI CRM connects with estate agent websites through secure API integration protocols. Art Division establishes this technical link during the website build process, configuring your MRI database to communicate directly with your new site. Once configured, property listings stored in MRI automatically publish to your website with all relevant details intact, including photographs, descriptions, pricing, and availability status.

This direct connection eliminates the need for manual uploads or third-party property portals to feed your own website. Art Division configures the synchronisation frequency to suit your operational needs, ensuring that changes made within MRI reflect on your website promptly.

With MRI’s integration in place on your Art Division website, enquiries submitted by potential buyers or tenants are available to move into your MRI CRM system.

MRI’s applicant management tools then take over, allowing you to match enquirers against suitable properties in your portfolio based on their stated requirements.

The entire journey from initial website enquiry through to viewings, offers, and completion is tracked within MRI, providing your team with full visibility of each client relationship. This seamless data flow means faster response times, better service delivery, and comprehensive compliance records that log every interaction throughout the transaction process.

Yes. Properties added to your MRI CRM appear on your Art Division website without delay. The integration we establish ensures that new instructions, price changes, status updates, and withdrawn properties all reflect on your website in real time.

Your team simply manages property information within MRI as normal, and your website updates accordingly. This synchronisation covers all property details including images, floor plans, descriptions, and key features, presenting a consistent and current view of your available stock to website visitors.

You retain complete control over all property information displayed on your website. Every update you make within MRI, whether adjusting asking prices, adding new photographs, amending property descriptions, or changing availability status, publishes to your Art Division website automatically.

There is no secondary system to manage or duplicate data entry required. Your team works exclusively within the MRI interface they already know, while the website integration ensures the public sees accurate, current information at all times.

No. Art Division includes MRI CRM integration as standard within all website packages. We recognise that estate agents need their website and CRM to work together seamlessly, so we do not charge separately for establishing this essential connection.

Whether you choose our most comprehensive website solution or a more streamlined package, MRI integration forms part of the service you receive.

To integrate your MRI CRM with your new Art Division website, we require your API credentials and some basic configuration details from your MRI account. This typically includes your agency identifiers and authentication tokens that permit secure data exchange.

Art Division handles all technical aspects of the integration, configuring the connection, testing data flows, and verifying that property information displays correctly. Your involvement is minimal beyond providing the necessary access credentials at the outset.

Absolutely. Any property data stored within MRI can display on your Art Division website. This includes Energy Performance Certificates, floor plans, virtual tour links, property brochures, and all other documentation you attach to listings within your CRM.

Art Division configures your website to present this information clearly and accessibly, ensuring that prospective buyers and tenants can review all relevant details before making enquiries or booking viewings.